Design Expo: Week 3

A first pass at our vision, mission, and product statements:

Vision

To empower people to live healthier lives.

Mission

We physicalize accurate, realtime data to create a more engaging fitness experience.

Product

We are creating a MR experience that adds an informative, social and interactive layer to the running experience.

What does that mean?
We physically contextualize data and training goals to make training more personal than racing a clock.

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Research

Google form: LINK

Channels: Facebook friends, random runners, Running forums

We are following the customer development mindset in actively reaching out to those one degree away from our network to really get a sense of the problem with running tech today. By actively trying to seek out the problem, we can accurately plan and design our AR solution to meet the needs of our potential users.

We have already had conversations with active runners and plan to continue our efforts here.

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Project Plan

Our project plan can be found here: https://docs.google.com/spreadsheets/d/1Eotplzvp4JShx_T5ZoxSc9RbJ7bnM4kGGKWRImXxccA/edit

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Next Steps

1) Consistently perform customer development on a weekly basis

2) Develop user stories guided by our customer development efforts 

3) Organize features and develop low fidelity wireframes to then test on isers. We have an idea how we might be able to accurately and efficiently prototype and test on users

4) Develop a story board for our commercial complete with requirements needed for the shoot